Crawlie
Home Free tools Site audit Blog About Contact
Run free audit
July 1, 2026

# What Is Product URL / Slug Generator? A Practical Guide to SEO-Friendly URL Slugs

A URL is one of the few pieces of a search result a user reads before ever clicking — a clean, readable slug builds a small amount of trust that a long string of IDs and parameters actively works against.

Product URL / Slug Generator exists to solve one specific, recurring problem: SEO-friendly URL slugs is easy to get wrong by hand, tedious to check manually across a whole site, and quick to fix once you can actually see it clearly. That's the gap Product URL / Slug Generator fills.

In practice, this usually comes up in one of two situations — you're setting things up correctly from the start on a new page or site, or you're auditing something that already exists and trying to find what's silently broken. Both are worth doing regularly, not just once.

A few things worth keeping in mind:
- Keep slugs short, lowercase, and hyphen-separated — avoid underscores, which some systems don't treat as word separators the way hyphens are.
- Include the primary keyword naturally in the slug, but don't force in every variant — a slug isn't a place for keyword stuffing.
- Never change a slug on a page that's already indexed and getting traffic without setting up a 301 redirect from the old URL.

It's also worth knowing what commonly goes wrong here. Leaving auto-generated numeric or ID-based URLs in place indefinitely when a readable, keyword-relevant slug was easily available. And avoiding these is usually less about effort and more about knowing to check in the first place.

This connects to a few other things worth getting right at the same time — see WhatsApp Click-to-Chat Link Generator and UTM Campaign Builder for the related pieces of the same technical foundation.

If you want to check this on your own site right now, Product URL / Slug Generator runs directly in your browser, free, with no account required.

Try Product URL / Slug Generator yourself

Everything in this guide runs directly in your browser — no signup, no install.

Open Product URL / Slug Generator →
More on SEO-friendly URL slugs
The SEO-Friendly URL Slugs Checklist: What to Verify Before You Publish
A short, practical checklist for SEO-friendly URL slugs — the things worth checking every time, not just the first time.
Product URL / Slug Generator vs. Doing It by Hand: Is It Worth Switching?
A practical look at what Product URL / Slug Generator actually saves you over doing SEO-friendly URL slugs manually, and when manual still makes sense.
Does SEO-Friendly URL Slugs Still Matter in 2026?
A quick, honest look at whether SEO-friendly URL slugs is still worth the effort, or a holdover from an older era of SEO.
Audits & reports▸
Full SEO audit Competitor comparison
Technical SEO▸
Bulk URL indexability checker Robots.txt generator Sitemap generator Schema generator Redirect checker Broken link checker Backlink checker Image URL checker Internal link suggestion tool Keyword cannibalization checker Search intent cluster tool eCommerce keyword research tool Programmatic SEO page generator
Product & e-commerce feeds▸
Multi-channel feed generator Google Merchant feed generator Facebook product feed generator Pinterest product feed generator Google product category finder Competitor product research Merchant feed validator GTIN / EAN / UPC validator Product title optimizer SEO product description generator Slug generator Keyword density
Content & AI search▸
AI crawler &amp; llms.txt checker Readability counter Blog topic generator Google Discover headline generator AI Overview optimizer GEO checker Featured snippet optimizer Topical coverage calculator Meta tag generator
Sharing & distribution▸
SERP preview Open Graph preview UTM builder WhatsApp link generator RSS feed generator
No tools match your search.