Crawlie
Home Free tools Site audit Blog About Contact
Run free audit
December 21, 2025

# The Topical Authority Checklist: What to Verify Before You Publish

Run through this before you consider topical authority actually done:

1. Map out subtopics and related questions for your core topic before writing, then check which ones your existing content actually covers versus assumes.
2. Prioritize filling genuine coverage gaps over adding a fourth article on an angle you've already covered three times.
3. Interlink content within a topic cluster heavily — topical authority is partly a function of how clearly your own site's structure demonstrates depth on a subject.
4. Periodically reassess coverage as a topic evolves — new subtopics and questions emerge over time that older content maps didn't anticipate.
5. Double-check this after any site migration or major redesign, not just at launch.

None of these individually take long. The value is in doing all of them, every time, instead of remembering most of them most of the time.

Pair this with the generative engine optimization (GEO) checklist if you're doing a fuller pre-launch pass.

Topical Coverage Calculator runs through most of this automatically.

Try Topical Coverage Calculator yourself

Everything in this guide runs directly in your browser — no signup, no install.

Open Topical Coverage Calculator →
More on topical authority
Topical Coverage Calculator vs. Doing It by Hand: Is It Worth Switching?
A practical look at what Topical Coverage Calculator actually saves you over doing topical authority manually, and when manual still makes sense.
Topical Authority FAQ: Questions People Actually Ask
Straight answers to the questions that come up most often about topical authority.
Does Topical Authority Still Matter in 2026?
A quick, honest look at whether topical authority is still worth the effort, or a holdover from an older era of SEO.
Audits & reports▸
Full SEO audit Competitor comparison
Technical SEO▸
Bulk URL indexability checker Robots.txt generator Sitemap generator Schema generator Redirect checker Broken link checker Backlink checker Image URL checker Internal link suggestion tool Keyword cannibalization checker Search intent cluster tool eCommerce keyword research tool Programmatic SEO page generator
Product & e-commerce feeds▸
Multi-channel feed generator Google Merchant feed generator Facebook product feed generator Pinterest product feed generator Google product category finder Competitor product research Merchant feed validator GTIN / EAN / UPC validator Product title optimizer SEO product description generator Slug generator Keyword density
Content & AI search▸
AI crawler &amp; llms.txt checker Readability counter Blog topic generator Google Discover headline generator AI Overview optimizer GEO checker Featured snippet optimizer Topical coverage calculator Meta tag generator
Sharing & distribution▸
SERP preview Open Graph preview UTM builder WhatsApp link generator RSS feed generator
No tools match your search.