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October 12, 2025

# Does Meta Title And Description Tags Still Matter in 2026?

Short answer: yes, but not for the reason it used to.

The old thinking was: Stuffing the title with every keyword variant ('Shoes | Buy Shoes | Cheap Shoes Online') — it reads as spam to users and to Google. That framing is dated — search engines have gotten much better at figuring things out without hand-holding. But 'search engines can cope without it' isn't the same as 'it doesn't matter.'

What actually changed is who benefits. Keep titles under ~60 characters and descriptions under ~155 — not a hard rule, but the point where Google starts truncating on most screen sizes. That's less about appeasing an algorithm and more about not wasting the crawl/attention you already have.

The practical test isn't whether it's trendy — it's whether skipping it creates work for someone else later (a crawler, a future you, a user). By that test, meta title and description tags still earns its place.

Same question, different tool: does backlink verification still matter?

Meta Tag Generator either way — checking takes longer to read about than to do.

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More on meta title and description tags
Meta Tag Generator vs. Doing It by Hand: Is It Worth Switching?
A practical look at what Meta Tag Generator actually saves you over doing meta title and description tags manually, and when manual still makes sense.
The Meta Title And Description Tags Checklist: What to Verify Before You Publish
A short, practical checklist for meta title and description tags — the things worth checking every time, not just the first time.
Meta Title And Description Tags FAQ: Questions People Actually Ask
Straight answers to the questions that come up most often about meta title and description tags.
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